• Email Us: [email protected]
  • Contact Us: +1 718 874 1545
  • Skip to main content
  • Skip to primary sidebar

Medical Market Report

  • Home
  • All Reports
  • About Us
  • Contact Us

SimpliFed serves up $500,000 pre-seed toward infant nutrition support

September 3, 2021 by David Barret Leave a Comment

Feeding babies can take many different forms, and is also an area where parents can feel less supported as they navigate this new milestone in their lives.

Enter SimpliFed, an Ithaca, New York-based company providing virtual lactation and a baby feeding support platform. The startup announced Friday that it raised $500,000 in pre-seed funding led by Third Culture Capital.

Andrea Ippolito, founder and CEO of SimpliFed. Image Credits: SimpliFed

CEO Andrea Ippolito, a biomedical engineer and mother of two young children, had the idea for SimpliFed three years ago. She struggled with breastfeeding after having her first child and, realizing that she was not alone in this area, set out to figure out a way to get anyone access to information and support for infant feeding.

“Post discharge is when the rubber meets the goal for us,” she told TechCrunch. “This is a huge pain point for Medicaid, and it is not just about increasing access, but providing ongoing support for feeding and the quagmire that is health insurance. We want to help moms reach their infant feeding goals, no matter how they choose to feed, and to figure out what feeding looks like for them.”

The American Academy of Pediatrics recommends that mothers nurse for up to six months. However, the Centers for Disease Control and Prevention estimates that 60% of mothers don’t breastfeed for as long as they intend due to reasons like difficulty lactating or the baby latching, sickness or an unsupportive work environment.

SimpliFed’s platform is a judgement-free zone providing evidence-based information on nutritional health for babies. It isn’t meant to replace typical care that mother and baby will receive before and after delivery, but to provide support when issues arise, Ippolito said. Parents can book a free, initial 15-minute virtual consultation with a lactation expert and then subsequent 60-minute sessions for $100 each. There is also a future membership option for those seeking continuing care.

The new funds will be used to hire additional employees to further develop the telelactation platform and grow the company’s footprint, Ippolito said. The platform is gearing up to go through a clinical study to co-design the program with 1,000 mothers. She also wants to build out relationships with payers and providers toward a longer-term goal of becoming in-network and paid through reimbursement from health plans.

Julien Pham, managing partner at Third Culture Capital, said he met Ippolito at MIT Hacking Medicine a decade ago. A physician by training, he saw first-hand how big of an opportunity it is to demystify providing the best nutrition for babies.

“The U.S. culture has evolved over the years, and millennials are the next-generation moms who have a different ask, and SimpliFed is here at the right time,” Pham said. “Andrea is just a dynamo. We love her energy and how she is at the front line of this as a mother herself — she is most qualified to do this, and we support her.

Building and investing in the ‘human needs economy’

 

Source Link SimpliFed serves up $500,000 pre-seed toward infant nutrition support

David Barret
David Barret

Related posts:

  1. Japan lays out growth strategy priorities ahead of elections
  2. Your next smartwatch could come with not one, but two cameras on board
  3. GM to cut North American production, citing chip shortage
  4. Fujifilm confirms it’s working on high-resolution mirrorless cameras

Filed Under: News

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

  • Hayabusa2’s Target Asteroid Is 4 Times Smaller Than Thought – Can It Still Touch Down On It?
  • In 2011, Slavc The Wolf Journeyed 1,000 Miles To Begin Verona’s First Wolf Pack In 100 Years
  • Anyone Know What These Marine “Y-Larvae” Grow Into? Because Scientists Have No Clue
  • C/2025 A6 (Lemmon) Closest Earth Approach Is Next Month – Will We See It With The Naked Eye?
  • In 2013, A Volcanic Eruption Wiped Out Life On This Remote Island. Then, Somehow, Plants Reemerged
  • 1-Year-Old Orca Takes Out A Big Fat Seal In This Award-Winning – And Extremely Badass – Photo
  • Saturn And Neptune Will Reach Their Brightest In Days – And Look For Saturn’s Temporary Beauty Spot
  • Reindeer Bring A Gift Greater Than Any Of Santa’s – Hope Of A Stable Climate
  • If Deep-Sea Pressure Can Crush A Human Body, How Do Deep-Sea Creatures Not Implode?
  • Meet Ned: The Lonely Lefty Snail Looking For Love
  • “America Will Lead The Next Giant Leap”: NASA Announces New Milestone In Hunt For Exoplanets
  • What Did Neanderthals Sound Like?
  • One Star System Could Soon Dazzle Us Twice With Nova And Supernova Explosions
  • Unethical Experiments: When Scientists Really Should Have Stopped What They Were Doing Immediately
  • The First Humans Were Hunted By Leopards And Weren’t The Apex Predators We Thought They Were
  • Earth’s Passage Through The Galaxy Might Be Written In Its Rocks
  • What Is An Einstein Cross – And Why Is The Latest One Such A Unique Find?
  • If We Found Life On Mars, What Would That Mean For The Fermi Paradox And The Great Filter?
  • The Longest Living Mammals Are Giants That Live Up To 200 Years In The Icy Arctic
  • Entirely New Virus Detected In Bat Urine, And It’s Only The 4th Of Its Kind Ever Isolated
  • Business
  • Health
  • News
  • Science
  • Technology
  • +1 718 874 1545
  • +91 78878 22626
  • [email protected]
Office Address
Prudour Pvt. Ltd. 420 Lexington Avenue Suite 300 New York City, NY 10170.

Powered by Prudour Network

Copyrights © 2025 · Medical Market Report. All Rights Reserved.

Go to mobile version